Most Popular Web Browsers in 2024

To optimize your ecommerce store for online shopping, you need to know how users view your store. This means you’ll need to understand the most popular browsers used by consumers. 

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Global browser market share in February 2024

As of February 2024, Google’s Chrome is the leading internet browser in the world with a global market share of 65.31%. In other words, nearly two-thirds of the global population uses Chrome to browse the internet. Apple’s Safari is in second place with 18.31%, 47 percentage points behind. Together, Chrome’s and Safari’s shares add up to 83.62%, which means that more than four in five internet users worldwide use either Chrome or Safari as their default browser.

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Microsoft Edge and Mozilla’s Firefox are the next two most used web browsers, with market shares of 5.07% and 3.04%, respectively. Samsung Internet and Opera wrap up the top six web browsers in the world with market shares of 2.64% and 2.48% respectively. 

Browser market share worldwide: Feb 2023–Feb 2024

A breakdown of the browser market share over the past 12 months reveals that Chrome, Safari, and Edge have maintained their first, second, and third positions, respectively. However, the remaining three browsers, Firefox, Samsung Internet, and Opera, each with market shares of around 3%, have been exchanging positions as their shares fluctuate from month to month. 

Internet browser market share by device in February 2024

Desktop browser market share

Zooming into the internet browser market shares on different devices, Chrome continues to dominate as the most popular browser on desktops with a market share of 65.38%. It is followed by Microsoft Edge with 12.75%, and Safari completes the top three with 8.72%

Mobile browser market share

Chrome also leads as the most popular web browser on mobiles, with a market share of 65.93%. But unlike on desktops, Safari ranks next and is followed by Samsung Internet. Their market shares are 23.77% and 4.42%, respectively.

Tablet browser market share

Chrome’s market share for tablets tells a different story. While it is still the most popular browser, its lead significantly narrows. At 47.32%, it’s just slightly more popular than Safari, which has a 36.28% market share. Android ranks third, with a market share of 13.92%.

Browser market share by country in February 2024

United States browser market share

The market shares of the most popular browsers also vary according to region. For instance, Chrome and Safari continue to be the two most used web browsers in the US, but the gap separating them is significantly smaller than on a global scale.

Chrome’s internet browser market share in the US is 49.87% with Safari relatively close behind at 32.44%.

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China browser market share

Likewise, Chrome dominates as the leading internet browser in China, with a share of 46.74%, which means that close to half of internet users there are Chrome users. Safari and Edge follow in second and third places, respectively. The fourth- and fifth-most-popular web browser, QQ Browser, and 360 Safe, are developed by local companies. QQ Browser has a market share of 8.01% while 360 Safe’s share is 6.88%.

Japan browser market share

In Japan, Chrome, Safari and Edge’s combined market shares total 93%. In other words, more than nine in 10 internet users there use either one of these three as their default browser. Firefox, Samsung, and Opera complete the top six.

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